Why Real Estate Needs Conversational AI More Than Ever Before

Khushi Mehta
February 11, 2025
9
min read

Introduction

Picture this: A couple is lounging on their couch late at night, scrolling through endless property listings. They have a general idea of what they want but can’t quite narrow it down. Frustration kicks in. They hit a real estate agency website, but clunky search filters and the lack of immediate support leave them stuck.

Enter Conversational AI. It begins by asking the right questions in plain, everyday language. Within moments, it refines vague ideas into solid preferences, provides tailored property options, and even connects them seamlessly to a sales agent via WhatsApp. This technology transforms complex purchasing journeys, offering personalized recommendations, instant query resolution, and a smoother path to conversion.

Buying a home isn’t just another transaction—it’s an emotional journey. A recent study revealed that 64% of people found buying a home more stressful than planning a wedding. With stakes this high, real estate agencies can’t afford to miss a beat. Conversational AI delivers the instant, personalized experiences today’s buyers demand, while enabling real estate professionals to focus on converting high-value leads. The result? A significant boost in revenue and customer satisfaction.

The Problem with Traditional Real Estate Searches

Millennials are now the largest group of home buyers in the world, and they’re incredibly tech-savvy. For 43% of home buyers, the search begins online, often during off-hours when agents aren’t available. Unfortunately, outdated tools like rigid keyword filters often fail to deliver relevant results and users are deeply frustrated by the struggle to find the right search terms. Moreover, they end up sifting through irrelevant listings or get stuck waiting for agents to respond. Meanwhile, many agencies rely on traditional channels like phone calls, despite customers clearly preferring messaging apps.

The global generative AI in the real estate market, valued at USD 437.65 million in 2024, is expected to grow at a CAGR of 11.52%, reaching USD 488.06 million in 2025 and approximately USD 1,302.12 million by 2034, as shown in the graph below. 

As a specialized subset of generative AI, Conversational AI is driving transformation across industries, including real estate. On the other hand, the global
Conversational AI market is projected to grow from $13.2 billion in 2024 to $49.9 billion by 2030.

Real estate companies that adopt AI now can gain a significant competitive edge, delivering seamless customer experiences while reducing operational costs. Leading agencies across the globe have already started integrating conversational AI, setting a new standard for customer interaction.

Today’s buyers expect instant, low-pressure communication. According to a recent study, 90% of customers prefer texting businesses over calling or emailing. Why? They want to control their discovery process—researching, comparing, and making decisions on their own terms. Conversational AI meets this demand by providing personalized engagement 24/7, eliminating waiting times and dead-end searches.

How Kleio’s Conversational AI Transforms Real Estate

Real estate agencies face unique challenges: generating quality leads, converting them into buyers, and delivering exceptional customer experiences—all while managing costs. Kleio tackles these challenges head-on with tailored solutions for real estate professionals.

A snapshot of Kleio recommending products to prospects

Smart Lead Capture and Qualification

Kleio acts as a digital concierge, engaging website visitors with personalized conversations. By asking targeted questions, it identifies serious buyers and routes high-quality leads directly to your agents. Integrated with your CRM, it ensures no lead is missed, maximizing conversion potential.

Personalized Property Recommendations

Kleio decodes even vague buyer preferences through natural language interactions. It delivers tailored property options that prospects can use as a basis for iteration with Kleio in real time, saving buyers hours of scrolling. This streamlined process ensures buyers arrive at viewings confident the properties align with their needs, and agents can dedicate their time on clients who are already sure about their preferences, saving time for both buyers and agents.

Empowering Real Estate Agents

A successful real estate agent’s time is best spent building relationships and closing deals. Kleio automates repetitive tasks like appointment scheduling and follow-ups, freeing agents to focus on high-value interactions. It also equips them with instant access to property data and sales pitches, ensuring they’re always prepared to impress clients.

Turning Conversations into Insights

Every interaction with Kleio generates valuable data. From identifying popular property features to understanding market trends, this data empowers agencies to refine marketing strategies and adapt to buyer demands. For instance, noticing increased interest in eco-friendly homes allows agencies to position themselves as leaders in that niche, enhancing their competitive advantage.

Delivering Real Results

Kleio has driven measurable outcomes with our partners:

  • 200% More Leads: Always-on engagement ensures no opportunity is missed.
  • 50% Higher Conversion Rates: Faster lead routing and tailored recommendations accelerate decision-making.
  • 10X More Prospect Data: Interactive conversations uncover deeper buyer insights.

Conclusion

Real estate is fast-paced, and buyer expectations are higher than ever. Conversational AI enables agencies to capture more leads, provide instant, personalized responses, and streamline operations—all while cutting costs.

With Kleio, you can stay available 24/7, improve lead qualification, and deliver tailored property recommendations that set you apart. To see how this can transform your business, book a call with us here: https://calendly.com/adrien-kleio.